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Search, we suspect, is a big reason Apple rolled out the feature. As Google partners with music sites like Lala, Pandora, Rhapsody, MySpace and Imeem for its Discover Music search feature, Apple perhaps doesn’t want to be left out.

With a Web page for every artist and album it sells, Google can now index those pages. With the might of the iTunes brand (and Apple.com domain), one would expect those pages to show up in search listings for major pop artists. That’s SEO (or search engine optimization) at its best.



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