The Desert Sun reports on the findings of the Coachella Valley Economic Partnership, basically saying that Coachella generates a lot of money for the town of Indio, CA. No surprise there. But exactly how much may be…
The Coachella Valley Music and Arts Festival is not all sweaty campers and great music. It is an integral part of the region’s sizable tourism economy, generating some $254.4 million in spending for the desert, according to a 2012 economic impact analysis.
The music festival, which runs for six days — two weekends in April — at the Coachella Empire Polo Club has the largest economic impact in Indio, generating some $89.2 million in spending there. In 2012, roughly $1.4 million came into the city of Indio through tax revenue alone, Bracken pointed out. And Indio saw a 31.2 percent increase in its hotel taxes in the past year largely because the city began taxing the campground fees related to the music festival, city officials have pointed out.