Headlines
May 08, 2008
UMG licenses 'serious' digital watermarking tech...
The intellectual property is now being licensed to media companies interested in delivering their content within targeted, personalized experiences. “Gotuit’s broad vision for the use of metadata to personalize one’s music experience will enable us and our distribution partners to craft new, innovative digital music services for the benefit of our artists and their fans,” explained Larry Kenswil, executive vice president of Business Strategy for UMG.
The Swarm
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